Friday 5 August 2011

Research Task 4.

Branding -


Many bands use motifs and logo's to represent and establish a unique brand identity for themselves. 
Examples include:

The Rolling Stones logo is significant and is a recognized logo. It creates a unique selling point for the band and means that the band can be recognized through a symbol rather than the name 'The Rolling Stones'. It is a strong image which can be used on a form of clothing, posters, CD covers etc.

The logo is a success for merchandise as it is attractive and looks nice on clothing. It can easily be incorporated into CD covers too:


Another famous band logo is from The Red Hot Chilli Peppers.



This is an iconic logo which is clearly recognised by fans of RHCP. It can be easily incorporated into t-shirts and other wearable merchandise. 
There logo is important as again it is a unique identity for them and means they can be widely recognised through something as simple as the star sort of cross.

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