Research Task 1.

1. Target Audience:


Peter Doherty -


Peter Doherty's target audience is young adults from the age 16 upwards. He plays acoustic music which appeals to a lot of people. His music is relaxing and meaningful therefore appealing to a wide audience. 


Peter's first and only album is 'Grace/Wastelands' which he released in 2009.

He promoted his album by doing solo tours and playing some of the content which would be in the album. 


NME magazine also promoted it by publishing the date of the release and a bit of information about it including the track listing of the album:


http://www.nme.com/news/pete-doherty/42120#4  Source

'Pete Doherty names solo album - exclusive

Babyshambles man gets ready for March release'

Peter Doherty had to be careful with his approach to promoting his music due to his bad drugs reputation following the split from his former band The Libertines. Doherty kicked off his tour with an unsuccessful gig at The Royal Albert Hall in 2008. He was said to be out of place without a big band behind him.

However Peter Doherty overcame this by playing more and more solo songs, building up respect from his fans therefore being able to promote himself and his music in a successful way.

Media used to promote Grace/Wastelands included the promotional article in NME which proved to be successful. NME is a widely read mass market magazine, with a huge fan base.